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2020 ETF GUIDE
Presented by INVESTMENT EXECUTIVE
EDITORIAL DIRECTOR
Melissa Shin
SENIOR EDITORS
Mark Burgess, Greg Dalgetty
RESEARCH EDITOR
Fiona Collie
PRODUCTS
4 LOOKING AHEAD
Product manufacturers are choosing
exposures for a different world
By Mark Burgess
7 ENDURING BONDS
Performance during March’s sell-off helped dispel fears that fixed-income ETFs would deepen a market crash
By Rudy Mezzetta
9 RISING TO THE OCCASION ETFs are shrugging off market turmoil
and breaking sales records
By Greg Dalgetty
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RESEARCH AND SPECIAL PROJECTS EDITOR
Katie Keir
ASSISTANT EDITOR
Michelle Schriver
SENIOR REPORTERS
James Langton, Rudy Mezzetta
ART DIRECTOR, FINANCIAL GROUP
Gil Martinez
CONTRIBUTORS
Charise Arscott Guillaume Poulin-Goyer
DIRECTOR, SALES
Julia Sokolova
ADVERTISING SALES
Kathy Liotta, Vivian Tse
DIRECTOR, CONTENT SOLUTIONS
Anna-Christina Di Liberto
SALES CO-ORDINATOR
Irene Picanco, Alicia Lerma
Investment Executive is published
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STRATEGIES
16 WHAT CRISIS? Robos have grown their AUA
despite the market turmoil
By Fiona Collie
17 INNOVATION TALK
Industry insiders on what’s next for ETFs
18 BALANCING ACT
Two experts offer portfolio solutions
for a recession
By Michelle Schriver
20 EXCHANGE STUDENTS
A behind-the-scenes look at the E in ETF By Guillaume Poulin-Goyer
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Investment Executive’s ETF Guide 2020 3
ISTOCKPHOTO (3); COVER: DJVSTOCK / ISTOCKPHOTO